AT ONE MINUTE PAST MIDNIGHT on the third Thursday of November every year, from little villages and towns north of Lyon in the Beaujolais region, over a million cases of Beaujolais Nouveau begin their journey through a sleeping France to Paris for immediate shipment to all parts of the world (New Zealand being the first country in the world, every year to enjoy a glass of Beaujolais Nouveau). Banners proclaim the good news: Le Beaujolais Nouveau est arrivé! “The New Beaujolais has arrived!”
The beautiful late summer and warm early autumn weather has created a classic Beaujolais vintage. Fresh crushed berry aromas and flavours burst from the glass. A true wine of celebration.
Be among the first in the world to try the 2011 vintage!